Start.io audiences
Target Shoppers
in Washington, D.C.
overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Washington, D.C., 33.4% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
United States
City
Washington, D.C., District of Columbia
Population
705,749
Area
61 sq mi
INSIGHTS ON Target Shoppers in Washington, D.C.
Age
55 years and above 33.4%
45-54 years 24.4%
35-44 years 13%
25-34 years 13.7%
18-24 years 15.5%
Gender
Male (48%)
Female (52%)
Household income
Less than $25,000 34.3%
$25,000 to $39,999 11.3%
$40,000 to $59,999 14.5%
$60,000 to $74,999 5.7%
$75,000 to $99,999 11.2%
$100,000 to $149,999 20.5%
$150,000 and above 2.5%
OS
Android (68.7%)
iOS (31.3%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Samsung SM-G991U
04 Samsung sm-s901u
05 Apple iPad1,1
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Target
02 Triangle Park
03 Joe Cole
04 Fort Chaplin Park
05 Kennedy
Updated: 07-2026